India has seen a meteoric growth of affiliate marketing websites over the past decade. More and more individuals and companies are turning to affiliate marketing as a passive income stream. These websites are generally niche-specific in categories like technology, fashion, travel, and personal finance. As internet connectivity and digital literacy improve, Indian consumers are becoming more and more comfortable with online shopping—making affiliate marketing even more potent. Sites like vCommission are geared towards marketing Indian affiliates with local brand partnerships and high-performing offers. It is possible to make Indian sites thrive in the global affiliate arena using the right content and advertising tactics.